Event screen graphics, made at Similarweb

As part of the Corporate Design team, I had the opportunity to develop a Motion System for Similarweb’s Kickoff 2025 event. The challenge was to create a dynamic visual language that embodies growth and forward momentum, drawing inspiration from digital data analytics and graph visualizations. The animation needed to strike a balance—engaging yet unobtrusive, seamlessly integrating with the event’s visual identity while maintaining a playful yet professional aesthetic.

design • animation