Similarweb at Time Square

This high-impact billboard for Similarweb recently took over the iconic screens of Times Square in partnership with the NYSE. The animation celebrates Similarweb’s leadership in the AI era, specifically highlighting their role in powering the next generation of innovation through LLMs, AI Agents, and GenAI intelligence.

My creative focus was on translating complex data into sleek, cinematic motion that stays bold and legible amid New York City’s visual noise. By combining fluid transitions with bold typography, I ensured the brand’s message commanded attention on a massive scale.